Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands
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This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
ASIN : B004H3W3Z6
Publisher : Rockport Publishers
Accessibility : Learn more
Publication date : October 1, 2010
Edition : 1st
Language : English
File size : 44.8 MB
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Not Enabled
Word Wise : Not Enabled
Print length : 210 pages
ISBN-13 : 978-1610580687
Page Flip : Enabled
Part of series : Design Essentials
Best Sellers Rank: #435 in Branding & Logo Design
Customer Reviews: 4.2 4.2 out of 5 stars (38) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
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Customers find the book to be a useful reference that provides a great foundation on brand identity.
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