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A powerful and inspiring book from the founders of IDEO, the award-winning design firm, on unleashing the creativity that lies within each and every one of us.Too often, companies and individuals assume that creativity and innovation are the domain of the ‘creative types’. But two of the foremost experts in innovation, design and creativity on the planet show us that each and every one of us is creative.In an entertaining and inspiring narrative that draws on countless stories from their work at IDEO, and with many of the world”s top companies and design firms, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, allow us to think outside the box in terms of how we approach and solve problems.‘Creative Confidence’ is a book that will help each of us be more productive and successful in our lives and in our careers.
Publisher : William Collins (May 21, 2015)
Language : English
Paperback : 288 pages
ISBN-10 : 0008139385
ISBN-13 : 978-0008139384
Item Weight : 2.31 pounds
Dimensions : 5.08 x 0.91 x 7.8 inches
Customers say
Customers find the book inspiring and encouraging them to put ideas into practice. They appreciate the simple writing style and engaging text. The examples are thought-provoking and provide valuable insights. Readers find the book relevant for all walks of life, from educators to business professionals. It provides actionable advice and tools that can be easily applied. Overall, customers describe it as a fun and enjoyable read.
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