Fashion Public Relations

Price: $43.74
(as of Dec 15, 2025 19:54:02 UTC – Details)

Fashion Public Relations delivers a practical approach to the world of public relations and image management, specifically related to the fashion industry. In-depth case studies feature prominent apparel and textile companies as well as outside public relations firms that serve them. Concentrating on the pragmatic aspects of public relations and the fundamentals of fashion public relations, the authors place principles and concepts in a real-world context that students will actually face in the business world. This textbook equips students with the essential approaches and techniques necessary for a successful career in fashion public relations.

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Publisher ‏ : ‎ Fairchild Books
Publication date ‏ : ‎ March 2, 2010
Edition ‏ : ‎ First Edition
Language ‏ : ‎ English
Print length ‏ : ‎ 391 pages
ISBN-10 ‏ : ‎ 156367775X
ISBN-13 ‏ : ‎ 978-1563677755
Item Weight ‏ : ‎ 1.8 pounds
Dimensions ‏ : ‎ 7.75 x 0.75 x 9.75 inches
Best Sellers Rank: #2,538,016 in Books (See Top 100 in Books) #434 in Fashion & Textile Business #543 in Public Relations (Books) #4,021 in Fashion Design
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