Gabriel Tarde On Communication and Social Influence: Selected Papers (Heritage of Sociology Series)

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Gabriel Tarde ranks as one of the most outstanding sociologists of nineteenth-century France, though not as well known by English readers as his peers Comte and Durkheim. This book makes available Tarde’s most important work and demonstrates his continuing relevance to a new generation of students and thinkers.

Tarde’s landmark research and empirical analysis drew upon collective behavior, mass communications, and civic opinion as elements to be explained within the context of broader social patterns. Unlike the mass society theorists that followed in his wake, Tarde integrated his discussions of societal change at the macrosocietal and individual levels, anticipating later twentieth-century thinkers who fused the studies of mass communications and public opinion research.

Terry N. Clark’s introduction, considered the premier guide to Tarde’s opus, accompanies this important work.

Publisher ‏ : ‎ University of Chicago Press
Publication date ‏ : ‎ April 15, 2011
Edition ‏ : ‎ Reprint
Language ‏ : ‎ English
Print length ‏ : ‎ 332 pages
ISBN-10 ‏ : ‎ 0226789713
ISBN-13 ‏ : ‎ 978-0226789712
Item Weight ‏ : ‎ 14.4 ounces
Dimensions ‏ : ‎ 5.25 x 1 x 8 inches
Part of series ‏ : ‎ Heritage of Sociology Series
Best Sellers Rank: #2,449,479 in Books (See Top 100 in Books) #2,536 in Sociology (Books) #9,666 in Behavioral Sciences (Books)
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