Reputation is Everything, Why Smart Founders Invest in Public Relations: Great startups don’t just sell products, they sell trust

Price: S$24.55
(as of Dec 20, 2025 23:18:13 UTC – Details)

Reputation is Everything: Why Smart Founders Invest in PR is a powerful guide for startup founders, entrepreneurs, and business leaders who understand that trust-not noise-is the true currency of growth. Written by global PR expert Juliana Pulecio Velasquez, this book breaks down how to use public relations strategically-not just for press clippings, but to build long-term credibility, navigate crisis, and turn visibility into traction. With real-world insights, reputation-building frameworks, and founder case studies, Reputation is Everything helps readers master the difference between marketing and PR, align their brand narrative, and earn trust in crowded markets. If you’re ready to stop chasing hype and start leading with purpose, this is the book for you.

ASIN ‏ : ‎ B0G4GB57ZT
Publisher ‏ : ‎ Juliana Pulecio Velasquez
Publication date ‏ : ‎ June 1, 2025
Language ‏ : ‎ English
Print length ‏ : ‎ 210 pages
ISBN-13 ‏ : ‎ 979-8349336232
Item Weight ‏ : ‎ 7.5 ounces
Dimensions ‏ : ‎ 5 x 0.44 x 8 inches