Reputation Management Techniques in Public Relations (Advances in Logistics, Operations, and Management Science)

Original price was: $225.00.Current price is: $108.23.

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Price: $225.00 - $108.23
(as of Dec 08, 2025 08:19:25 UTC – Details)



“This book provides strategies used in employing media plans, reflecting how firms evaluate marketing opportunities, determine communication channels, set objectives, choose the right promotion mix, strategize on writing the right message, budget, and assess effectiveness. It presents practical implications for brand names or organizations whether commercial, governmental or non-profit and insider knowledge from brands with execution strategies”–

Publisher ‏ : ‎ Business Science Reference
Publication date ‏ : ‎ January 26, 2018
Edition ‏ : ‎ 1st
Language ‏ : ‎ English
Print length ‏ : ‎ 430 pages
ISBN-10 ‏ : ‎ 1522536191
ISBN-13 ‏ : ‎ 978-1522536192
Item Weight ‏ : ‎ 2.85 pounds
Dimensions ‏ : ‎ 8.5 x 1.25 x 11 inches
Best Sellers Rank: #8,370,044 in Books (See Top 100 in Books) #2,077 in Public Relations (Books) #8,823 in Business Management (Books)

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