Reputation Still Matters: The building blocks of a trusted reputation.

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(as of Dec 14, 2025 21:43:10 UTC – Details)

Reputation Still Matters

The building blocks of a trusted reputation

Your brand is what you say about yourself. Your reputation is what others think and say about you.

What makes people trust a business? It is not a flashy campaign or slick messaging. It is consistent behaviour grounded in values. In today’s uncertain world, reputation still matters more than ever.

In this fully updated second edition of Reputation Matters, corporate reputation specialist Regine le Roux shares a practical and reader-friendly framework for building an organisation’s reputation, and creating a business that people want to be associated with. Drawing on over two decades of experience, she revisits the building blocks of organisational reputation and reflects on their enduring relevance in a changing world.

At the heart of the book is the Repudometer®, a methodology Regine first introduced in the original edition, now brought to life with everyday examples, case studies, and clear, conversational guidance.

From leadership and governance to ethics, social investment, and communication, this book equips professionals, business owners, and communicators with tools to:

Understand what reputation really means and why it matters

Build a reputation aligned with values and purpose

Identify risks that threaten credibility

Align brand promise with stakeholder experience

Strengthen internal culture, dialogue, and decision-making

This is not a theoretical textbook. It is a practical guide for anyone who wants to build a business that people trust, support, and speak about with pride.

Whether you are a leader, communicator, strategist, or entrepreneur, this book offers a blueprint for building a reputation that stands the test of time.

ASIN ‏ : ‎ B0FDR1J773
Accessibility ‏ : ‎ Learn more
Publication date ‏ : ‎ June 18, 2025
Edition ‏ : ‎ 2nd
Language ‏ : ‎ English
File size ‏ : ‎ 1.1 MB
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 188 pages
Page Flip ‏ : ‎ Enabled
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