Strategic Reputation Management: Identify Strengths, Manage Performance and Protect Your Brand

Price: $38.99 - $18.54
(as of Dec 05, 2025 02:43:10 UTC – Details)

In today’s hyper-connected world, reputation is everything. This book explores the role of reputation management within your organization, providing the latest insights and strategies to help you navigate it.

Strategic Reputation Management is a practical guide that equips PR and communication professionals with the tools they need to navigate the complexities of reputation management effectively. With a wealth of practical tips and strategies, readers will gain the knowledge and expertise needed to enhance or build their organization’s reputation.

Using real-world examples and expert interviews, this book will look at reputation management both before, during and after a crisis. It will consider how to establish a positive reputation, to maintain it when under pressure and to turn a bad reputation around after problems have occurred. It will also include top tips, checklists and outline a new framework for reputation management.

Strategic Reputation Management is a must-read for anyone seeking to understand, manage and master the intricate world of reputation management.

From the Publisher

ASIN ‏ : ‎ B0DFYS4LPB
Publisher ‏ : ‎ Kogan Page
Accessibility ‏ : ‎ Learn more
Publication date ‏ : ‎ November 3, 2024
Edition ‏ : ‎ 1st
Language ‏ : ‎ English
File size ‏ : ‎ 2.8 MB
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 222 pages
ISBN-13 ‏ : ‎ 978-1398617322
Page Flip ‏ : ‎ Enabled
Best Sellers Rank: #2,543,241 in Kindle Store (See Top 100 in Kindle Store) #442 in Public Relations (Kindle Store) #785 in Public Relations (Books) #3,591 in Business Systems & Planning
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